When
you visit the Downtown Colorado Springs CBL leads group you will see
immediately that you are experiencing something different from the
average leads group. Here are some of the reasons that set us apart:
- Our core group has been with the group for over 5 years
- Downtown
CBL members are often involved in the community. Most members not
only meet up every Wednesday morning but also regularly attend Chamber
of Commerce and Better Business events as well.
- CBL
Members are typically on the top of their field for a reason - we focus
on giving, building strong business relationships, and long-term
(rather than short-term) success.
- Not
everyone is a born networker. CBL provides training on how to network.
Additionally, the structure of the weekly meetings is designed to help
members learn how to develop strong business relationships that turn
into on-going, quality, word-of-mouth referrals.
Information
We now have an opening in your Business Category!
Are
Word-of-Mouth referrals important to the success of your business?
Colorado Business Leads is a professional networking organization with
the primary purpose of generating qualified word-of-mouth business
referrals for its members. Since Colorado Business Leads allows only
one member per profession to join a chapter, you have the opportunity
to lock out your competition by acting now! Once your membership is
approved, your competitors will not be allowed to participate. Please
join us for breakfast and experience what may be the best marketing
opportunity you’ll have this year.
Your first breakfast is on us
Be sure to bring at least 30 business cards and be prepared to give a commercial for your business.
Please R.S.V.P. To: Kathi Stehlik (Membership Chair)
(719) 266-0881 or servpro9078@att.net
Thank you,
Membership Committee
What is a lead?
To
qualify as a lead, the prospect must be in the market for a member’s
service or product, and the prospect must be prepared for the CBL
member’s call. If you do not include a telephone number or do not want
your name used when the member calls, that is not a lead.
If
I give a CBL member’s business card to someone, but that person isn’t
certain whether he wants to utilize the service, is that a lead?
No. You should fill out a possibility form so the CBL member knows that you have passed on his or her name and information.
Do I have to know for certain that the lead will buy from the CBL member?
No. You must be certain that the prospect is interested in the member’s
product or service, but it is up to the member to close the sale. The
lead may decide not to buy from the member for a wide variety of
reasons, but if the lead was interested enough in the member’s product
or service to talk to the member, that is a lead.
What should I do when I get a leads form?
You should call the prospect within 48 hours of receiving the form. It
is important you take care of each lead from your leads group as you
would a million dollar client. More leads will be passed your way as
you develop a good reputation.
Do I have to wait for the meetings to pass leads?
No. If you have a hot lead for someone, call or e-mail that person
right away and let him know about the lead. Then fill out a leads form
at the meeting so you get credit for passing the lead. Be sure to note
on the form that you have already talked to the member about that lead.
When I get a lead, do I need to keep the CBL member informed about what is happening with the lead?
That is up to you and the other member to decide how much information/involvement you both want to share.
When should I use the possibilities form?
When you have a possible client for a member, but that person is not a
warm to hot lead; i.e., the person might be interested in the member’s
services but have no immediate time frame for purchasing; or the person
casually mentioned that she is looking for an accountant, for example,
but because of the situation it was not appropriate to immediately
refer the accountant in your group.
When you have information to pass to another member (for example, you
could pass on the name of a new restaurant in town to someone who sells
advertising).
When you know someone who might be a good contact for another member
(for example, someone who could be another referral partner for the
member or who has information that might be useful to the member).
What should I do if I receive a possibilities form?
You should keep track of possibilities, so if a possibility becomes a
lead in the future (someone who is in the market for your product or
service and actually talks to you even if he doesn’t buy from you), you
should have the member who filled out the possibility form create a
lead form and get credit for passing a lead.
How many leads do I need to pass each month?
We encourage all members to pass at least ___ leads (please refer to
your chapter’s Appendix A) each month, though in your first three
months you have an incentive where we encourage you to build
relationships with the members and fill out as many Power Partner Jam
Session Forms as possible.
Do I have to pass leads to every CBL member in the group?
We encourage you to pass leads to as many members as possible; however,
we recognize that some people will pass leads to only a small number of
members. Remember, those members who pass a lot of leads are typically
those members who receive a lot of leads.
Do I get credit for passing leads to CBL members from other chapters, say at the tri-annual breakfast?
Yes, passing leads to members (representing a category not currently in
your own group) in other chapters is counted in your lead total for the
year. However, inter-chapter leads do not count toward your lead
minimum that you must meet each month.
How do I get credit at my own chapter for passing leads to CBL members from other chapters?
Fill out a lead form and put the yellow copy in the lead bucket when
you give your commercial. You can also pass the white copy around and
when it gets back to you just throw it away since you will have already
called the member of the other chapter with the lead.
The
Downtown chapter of CBL in Colorado Springs collectively earned more
than $76,000 in 2007 through leads generated by the group!
Kim-Marie Coon
PostNet
"It's the people that make a leads group work and the people at
Colorado Business Leads are energized and ready to help you and your
business succeed. Its like having a team of sales people working for
you, I have never seen people more eager to find out everything about
you and your business so that they can effectively deliver quality
leads."
Brad Gulla, D.C.
Chiropractor, CCNC
"My office generated an additional $30,000 last year directly as a
result of my investment in this chapter. Membership in Colorado
Business Leads has proven to be the best single marketing choice my
office has made to date."
Sandra Lash
AAM Affordable Solutions
"CBL has been one of the most intelligent business decisions I have
made. Being a member of CBL not only offers me great connections to
other businesses but also educates and supports me.I believe to be
successful you have to surround your self with successful people and I
have found that in the members of CBL."
"I was worried that I'd not be able to find good leads for the
members of the group. But within 6 months it became easy to pass
leads as I became more familiar with the other members' businesses.
Incredibly I was also able to recoup my own investment in the group by
that time. Like any group you get out of it what you put into it."
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